Music Matters

By |March 4th, 2015|

Imagine watching an action adventure film with no soundtrack. Would that dramatic chase scene be as exciting? Probably not. Try watching your favorite scene from a movie on mute, and then replay it with the sound on like this trending Disney video from the movie, “Frozen.”  (

See what I mean? Music has a strong effect […]

Keeping Them Glued To Your Message

By |February 26th, 2015|

Did you know that 4.25 billion videos are viewed on YouTube every day and that the number of hours of video watched each month totals 3.25 billion? Also, in 2013 the total percentage of U.S. families that did not buy a book was 80%. With these kinds of figures, it seems safe to say that […]